Magnitude Media is a film production, marketing and advertising company with offices in Tucson, Phoenix, and LA. Our services include story telling, post production, film, documentary production, branded documentary production, and video production.
What is Post Production, Film?
In the making of a film, “the post-production process begins after all the footage has been captured.” The producer and editors polish the footage, apply final touches, and make sure the final product is the best it can be. Also, since everything is designed for the screen, there is no room for error. Everything has to follow the script, with flawless storytelling.
In short, post-production is a part of the process of making a film. However, there are many tasks to take care of during post-production. Among others, the raw footage for the film is edited, scenes are cut out, and transition effects are inserted. Additionally, during post-production there is work done with voice and sound actors, dabbing, special effects, backgrounds, etc.
A few tips for best post production results
During post-production, every detail counts, and the producer has to know what to do at every step of the process. A dialogue that isn’t sharp enough or a scene that doesn’t fit in must be noticed and corrected right away. You want everything perfect so you can properly market and advertise the film. If you are not sure how to do this, here are some post-production tips to help you out.
Picture editing is one of the most critical parts of the process. You have to organize every shot, take number, type of shot, and notes on the action within the shot. Then, put them back together like pieces of a Lego to create the story you are after. After everything is back together, you will have to re-edit it, add or remove scenes, and introduce sounds effects.
Work on a marketing campaign
Every film, like any other product that has to reach its audience, needs advertising. Before you have your best shots and finish putting everything together, work on a marketing campaign. Think promotional posters, contracts with distributors, publicity tours or the creation of auxiliary formats such as DVDs, as this will help you have a clear plan to market your film when it’s finished.
Although not every film needs visual effects, there is no doubt they are popular. So, if you want to use them make sure you have top-notch visuals. Also, since most times visual effects come with sounds, make sure you link the effect to the sound.
Why should you work with us on your next project?
In the making of a film, post-production is crucial to make it marketable. Not only that you need the right tools and expertise, but you also need a good eye for detail. That’s why we are here. We consult with hundreds of Tucson based businesses on web, media creation, design and marketing projects. If you want to produce a film or need help with post-production, contact Magnitude today and let us work with you on your next project.
If you are interested in post production, film and would like to learn more, make sure to check out these helpful sources.
“17 Inspiring Marketing Strategies For Your Film Or TV Show.”
“Pro-Tips for Post-Production: A Checklist to Ensure Your Edited Video Is On-Message and Looks Great Too.”
“Post Production Process – Understand It or Suffer the Consequences.”
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