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Develop agile business growth strategies though implementing improved management systems and digital sales channels for clients and partners.

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Video Production

Magnitude Management is a full-service digital marketing agency with experience in public relations and new media. We believe that telling your story begins with high-quality media. Notably, we work with clients to develop and film branded documentaries and promo videos for successful marketing efforts. Hence, a video production project created by us will give you an edge over other brands.

What is Video Production?

Video production is the entire process of producing video content. As such, we can talk about a short film, a documentary, an ad, or a business marketing video. This complex process has three stages.

First, you plan the story in the video. Second, you film the content and then combine and edit the footage. The final product has to tell a story to your viewers so that they can learn about your product or service. Last but not least, you choose how you want to promote your video, and we’ll manage it for you.

Video Production

Filming a video for a brand

Branded documentaries and promo videos

Brand documentaries are new types of films that appeared recently. Unlike regular documentaries, they use storytelling to connect with the brand’s audience. Therefore, branded documentary production inspires customer loyalty through short and honest stories. Many brands have adopted this style as a part of their content marketing strategy. Now, it is time for yours.

Magnitude also creates TV ads. By capturing the features of a product or service on video, we show its benefits to the user. Our creative approach helps your brand to connect with your target audience. Thus, we help you convert them into customers and increase your brand loyalty.

Top reasons why you should use video to promote your business

Adding a video to your business strategy helps you stay in line with the trends. Moreover, it creates a strong connection with your audience. Relating to your viewers on an emotional level will help your business stand out among other online platforms. Besides, using video for your business pays off in credibility, reach, and profits.

On set of a documentary video production

On set of a branded documentary production

Expand your reach

Video marketing gives you access to vast sources of traffic like YouTube, Instagram, and Vimeo. Besides, it is easy to add sharing buttons for social media, so your web users can post the video directly to their pages. Also, studies have found that users share videos more than text or links, which works to your business’ advantage.

Boost your SEO

As Neil Patel writes on his blog, video content appears in 70% of the top 100 search result listings. Hence, it brings a considerable SEO advantage for your business. Ranking high in search engines like Google is more accessible thanks to video marketing. Moreover, it comes with the added bonus of backlinks and an increase in the average time users spend on your page.

Connect to viewers

As we know, emotions drive buying decisions. Appealing to your viewers on an emotional level and connecting with them is easy with video marketing. Usually, reading written content takes effort, but videos grab the viewer’s attention. Hence, they help you increase your conversion rates.

Video production equipment

Equipment used in video production projects

Why should you use our services for video production?

Video production is a complex process. It takes the efforts of many people and a lot of expensive tools. Luckily, a management company can handle this task for you. Magnitude is a Tucson full-service digital marketing agency with specialists in video marketing and new media. We want to speak to you about your video production project, so do not hesitate to contact us today.

If you would like to know more about Video Production, check out these articles.

“The Top Video Marketing Trends for 2019.”

“Video Marketing: The Future Of Content Marketing.”

“5 Incredibly Simple Strategies to Help You Win With Video Marketing.”


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