Magnitude is a digital marketing agency with e-commerce, public relations, new media, and Virtual Reality Production experience. Our story tellers and VR specialists work to produce high quality immersive projects. Moreover, our stunning imagery allows us to open a portal into a new world for your business. We are a Marketing and Advertising company with offices in Tucson, Phoenix, and Los Angeles.

What is Virtual Reality Production?

To learn about virtual reality production, first, let’s look at the meaning of virtual reality. VR is a 3D environment created by a computer. When a person uses VR gear, they explore that environment and interact with it. Immersing in a new world and becoming a part of it is what makes VR so popular among online users. Consequently, the goal of VR is to give its user a sense of presence.

A woman using VR gear

Besides VR in entertainment, such as video games and movies, the trend has applications in many industries. In particular, sports, arts, architecture, and medicine all use VR. It offers a great way to test new products, train employees, or educate students. Virtual reality production is about seeing a VR project from start to finish, from hardware and software to delivering the result to your audience.

For many, virtual reality has become their daily reality. Everyone is curious about the trend, and stocking up on VR gear seems normal. Seeing the growing demand for VR, businesses started to think, “Is there anything we can do with it?” It turns out that yes, in fact, there are several uses of virtual reality production for business.

How do you use VR in marketing?

How does VR work for marketing? Through offer, immersion, and access.

First, the fantastic 3D graphics you can achieve with VR will impress your viewers. They show something your audience has never seen before. Second, VR means immersion in the environment, so your viewer dives right into the message you want to relate. Last but not least, VR is already all around, so you don’t need to invent a new ad channel to market your product.

Here is how you can apply VR to market your brand.

360 Promotional Videos

Brands who rely on visuals in showing their product or service use 360 promo videos to immerse their audience in VR. Ordinarily, presenting it digitally helps the viewer understand how the product works and experience it before purchase.

VR ads

Brands who rely on visuals in showing their product or service use 360 promo videos to immerse their audience in VR. Ordinarily, presenting it digitally helps the viewer understand how the product works and experience it before purchase.

A man wearing VR gear

VR for social media

VR on social media is important because it gives the users a sense of presence, a feeling of entering another reality physically. The immersive content on social media allows for more personal interactions between people, unlike retweets and comments.

A man in front of his computer using VR goggles

How can we help you with Virtual Reality Production?

VR production is not an easy task. Many brands don’t own or have access to the hardware and software for creating a project. That’s why a digital agency such as Magnitude is there to help you with your next Virtual Reality Production. Our skilled team members would like to speak with you about your project needs, so don’t hesitate to contact us today.

“The Amazing Ways Companies Use Virtual Reality For Business Success.”

“10 Virtual Reality Business Opportunities Poised to Explode.”

“Why Should You Care About Virtual Reality In Marketing?”

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