Magnitude is a marketing and advertising company with offices in Tucson, Phoenix, and Los Angeles. We provide digital advertising and social media marketing solutions for various clients. Our experienced social media team creates content around your messaging and helps manages social channels.
What is Digital Advertising?
You must have heard about digital ads before under other names, such as digital marketing or internet ads. In digital advertising, businesses use the technologies available on the web to deliver promo ads to their audience. As such, they use social media, email, online ads on search engines, or banners ads on websites.
People using social media on their smart phones
Everyone knows how accessible the Internet is. In fact, a quarter of Americans say that they are “almost constantly online.” However, what if we told you that the number of people who use the web is only growing with each year? If you are among the brands who don’t use it for your benefit yet, it’s time to up your game.
Why Digital Advertising works for brands
It might seem like a no-brainer, but some people still don’t realize how much digital ads could change their business. Leading companies on the markets invest heavily in digital marketing, so of course, it builds brands. However, how does it work exactly to promote your product and brand image?
Digital ads increase sales and ROI
Many studies looked for the connection between an increase in sales and online ads. It turns out, if you promote your product online, it will drive sales to your site and increase ROI. Moreover, with online ads, tracking ROI might be more accessible thanks to the use of SEO and social media tools. You can measure the select variables through online tools without having to do it manually.
Using Google analytics for web traffic analysis
Online marketing scales the shares
When we talk about traditional ads, you can only share them by word of mouth. However, if you run your ad campaign on social media, you open your brand to the magic of a “share” button. Because of how easy it is to share content on the web with just a click of a button, brands who post high-quality media receive lots of shares. Positive online reviews can be as useful as sharing info in person.
Digital reaches more people
Not long ago, TV was the most popular outlet among media consumers. However, these times are long gone, what with us now having social media and the web. If you want to reach a wider audience, traditional media won’t work as well anymore. In this digital age, turn your marketing efforts to digital media.
Email marketing as a digital ad strategy
Why should you choose us for your next project?
When you see an ad on the web, it looks dull and simple. Yet, there is so much more to it than meets the eye. Creating an ad for a website or social media takes a lot of time and effort. It’s all about high-quality content, great visuals, and skilled use of your chosen media channel.
Magnitude is a full-service digital marketing agency with experience in public relations and new media. We work with select partners to grow online sales channels through marketing efforts. Moreover, we consult with hundreds of Tucson based brands on web, media creation, and marketing projects. We would like to know more about your project, so don’t hesitate to contact us today.
If you would like to know more about digital advertising, check out these great articles.
“The 5 Best Digital Marketing Tools for Understanding Your Customers.”
“20 Best Digital Marketing Tools You Should Know About in 2019.”
“The Digital Video Series: Millennials.”
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